Growing the Spanish SEO community — David Kaufmann // SEOcrawl
- Part 1Automated SEO Reporting — David Kaufmann // SEOcrawl
- Part 2 Growing the Spanish SEO community — David Kaufmann // SEOcrawl
Show Notes
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02:23How David is inspiring the next generation of SEO professionalsDavid has been teaching classes on SEO at universities and MBA programs, sharing his passion and expertise with students. In addition to technical skills, David emphasizes the importance of communication and teamwork in the SEO industry.
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03:23How David became involved in the formal educational setting for SEOIn general, universities offering SEO courses will ask industry experts to share their experiences with students. David got involved to share his experiences and mistakes and emphasizes the importance of following one's own passions and not just following external expectations.
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04:52Translating SEO theory into practical SEO skillsJust a strong foundation of theoretical SEO knowledge isnt enough if you dont understand the internal priorities and challenges of a company. By explaining the value of SEO and its impact on various areas, you can shift the understanding and prioritization of SEO within a company.
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07:18The importance of interpersonal skills and communication in SEODavid learned important lessons about interpersonal skills through mistakes made and challenges in his career. Ultimately, its crucial to consider the perspectives and needs of others on the team, share successes, and find alternative approaches when necessary.
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10:01Creating opportunities for skill building in SEOIts important to use case studies to help people practice interpersonal skills and understand real-life scenarios in SEO. In addition, interpersonal skills and the way someone treats others are key factors in their seniority and success in the SEO industry vs years of experience.
Quotes
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"Even if you study every SEO concept, if you go to a company without understanding it internally, you are not going to change anything because the company has many priorities." -David Kaufmann, CEO, SEOcrawl
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"Step-by-step, if we share the importance of SEO, and we are speaking about performance, usability, results, better ad spend results thanks to SEO, it dramatically changes how people understand SEO." -David Kaufmann, CEO, SEOcrawl
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"Someone whos been working two years in the SEO industry but is an amazing teammate will probably get much better results than someone who has 10 years of experience but is not the best teammate." -David Kaufmann, CEO, SEOcrawl
- Part 1Automated SEO Reporting — David Kaufmann // SEOcrawl
- Part 2 Growing the Spanish SEO community — David Kaufmann // SEOcrawl
Up Next:
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Part 1Automated SEO Reporting — David Kaufmann // SEOcrawl
David Kaufmann, Co-Founder and CEO of SEOcrawl, examines automated SEO reporting. In the wild world of SEO, where algorithms are constantly changing, the only thing that stays the same is the need for an efficient, effective strategy. The key to success in this ever-evolving field is a healthy balance of human insight and automation. Today, David discusses automated reporting.
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Part 2Growing the Spanish SEO community — David Kaufmann // SEOcrawl
David Kaufmann, Co-Founder and CEO of SEOcrawl, examines global concepts of SEO in education. Success in the field of SEO is not solely based on years of experience and technical knowledge. In fact, SEO seniority often boils down to one’s interpersonal skills and how you treat others on your team. Today, David discusses global concepts around SEO and education.
